Why we built Hypnova: the gap between what works and what people can actually get

The problem I kept bumping into

I spent a while in the sleep-health space before starting this company. Every six months someone would send me a study showing hypnotherapy was doing something real. Better than melatonin for sleep onset. Better than first-line drugs for IBS. Comparable to CBT for anxiety in some populations. I filed these away and ignored them, because the access gap made them irrelevant in practice.

Then I started looking at what a session actually is. 20 minutes of structured voice. A specific pattern. A narrow set of suggestion types. And I realized: this is exactly the kind of thing you can build with modern AI. Not "replace the therapist," but "generate one-to-one personalized sessions for the 99% of people who will never see a therapist."

What hypnova is trying to do

We're building the thing I wish had existed. A library of 300+ pre-made sessions that cover the common use cases (sleep, stress, focus, confidence, relationships) plus an AI that can generate a session about your specific situation, in your specific voice of choice, timed to your specific schedule. One-to-one, at the price of one-to-many.

We are not claiming to replace clinical hypnotherapy. If you can get a real practitioner, go. We'll refund your subscription and give you a high-five. We're trying to help the people who can't, which is nearly everyone.

We also really want people to stop being scared of the word hypnosis. That's a side quest, but it's real.